Theodore 'Teddy' Roosevelt and the 'Teddy' Bear

Did you know, the most lovable and recognizedasked permission from President Theodore
childhood icon of the 20th century -- the teddyRoosevelt to call these toy bears 'Teddy's bears'.
bear -- has a deep connection with none otherPermission was granted, and the rest, as they
than Theodore 'Teddy' Roosevelt, 26th Presidentsay, is history. His teddy bear toys flew off the
of the United States? Want to find out more?shelves, prompting Michtom to establish the Ideal
In November 1902, Theodore (or 'Teddy' as heNovelty and Toy Co., which still exists today.
was affectionately called by his intimate circle)Little they Michtom realize that he was creating
Roosevelt, 26th President of the United States,history, and introducing to the world an icon that
was staying in Mississippi. Roosevelt was there towould go on to mesmerize generations of young
help settle a border dispute between Mississippiand old alike as the all-time favourite childhood
and Louisiana. In the spare time that he had insoft toy.
between attending important political matters,It was not just America that fell instantly in love
Roosevelt was invited by Mississippi Governorwith this adorable bear. Across the continent, in
Andrew H. Longino to participate in a bear hunt inGermany, a physically challenged German
Mississippi, apparently one of the favouriteseamstress, Margarette Steiff created a plush toy
sporting activities of the region.teddy bear for her catalogue for the Steiff
Several other hunters were competing in this bearcompany. They exhibited the toy at the Leipzig
hunt and many were already proudly displayingToy Fair in March 1903 and exported 3000 to the
their recent kills. However, much to theUnited States, little knowing that the teddy had
disappointment of his hosts, the hunt did not yieldalready captured the imagination of that country.
a kill. Eager to remedy the situation and wantingFrom then on, there was no looking back. Teddy
to avoid the embarrassment of having theirbears had come into our lives and were here to
distinguished guest return empty-handed, his hostsstay...
came up with a 'plan'.From its somewhat dubious origins, the teddy
The hunting guide and the hunting dogs managedbear has come to represent all that is good and
to run to earth an old and wounded adultpure and innocent in the world. A mandatory prop
American Black bear who in any case offeredin every nursery and a cute and lovable gift for
little resistance to his tame capture. The capturedone's sweetheart, the teddy bear continues to
bear was then tethered to a post and therule hearts and minds.
President was invited to take a shot at it and killRecognizing a huge potential market for these
it. Needless to add, President Roosevelt wasteddy bear toys, other manufacturers joined in
horrified and flatly refused to play along, deemingthe bear mania by 1906, along with original players
it unsportsmanlike. Instead, he ordered the old andMichtom and Steiff. The craze for teddy bears
ailing bear to be put out of its misery. But thehad reached a crescendo with women carrying
matter was not destined to rest there...them wherever they went and children being
The story spread and caught the imagination of ainseparable from their teddies. President Roosevelt
political cartoonist, Clifford Berryman, who drew aused a teddy bear as his mascot in his bid for
faithful representation of the scene as it mightre-election.
have been. The cartoon, 'Spare the Bear'American educator Seymour Eaton came up with
appeared on 16 November 1902 in thethe children's book series 'The Roosevelt Bears',
Washington Post, showing the 26th US Presidentwhich became a huge success.
refusing to shoot the tame target. That set theThe original teddy bear, made in 1903, was
ball rolling and soon cartoons of helpless bear cubshanded over to the Smithsonian by President
began to appear in other newspapers as well.Theodore Roosevelt's grandson, Kermit. Teddy
Sniffing a lucrative opportunity in the sudden bearbear enthusiasts can see this most famous bears
mania, an astute Brooklyn shopkeeper, Morrisof all time in the National Museum of American
Michtom, decided to display two stuffed toyHistory.
bears made by his wife in his shop window. He